With expertise in over four different fields, I am the best choice when it comes to a full-scale project. Whatever your needs are, I can pretty much take on any challenge.
Since I used to conduct user research in my previous work experience, my postgraduate degree in HCI has only helped me improve my skills and teach me how to conduct different types of user research.
The experience I have gained from working at Techflux and Salt Technology has helped me understand users, solve problems, and build great products.
As a result of my Master's degree in Human-Computer Interaction, I have gained a comprehensive understanding of various usability evaluation methods, including heuristic evaluation and cognitive walkthroughs.
My Bachelor's in Media Graphics has helped me learn to develop the eye for design. Colors, typography, layout and the whole package.
When I was a kid, watching animations on advertisements and other means of visual communication captivated my interest instantly. Working my way up from scribbling doodles in primary school to practicing advanced drawing and animation techniques in high school, the combination of art and the technical world has always inspired me. This fascination and interest in design and art also saw me elected to lead my school’s art club, where we created the designs, partook in inter-school competitions, and thus grew as a unit. Through my association with this group, as well as through my innate desire to further my understanding of art - especially, I developed a desire to enhance my grasp on the subject.
To this end, I worked on several projects along with my art club mates and participated in numerous art exhibitions. Far from satiating my desire to learn, these experiences only whetted my appetite. This realization and my innate appreciation for the field were my greatest motivating factors in electing to pursue a BSc in Media Graphics and Animation, which I secured from the St. Angelo’s Professional Education.
My undergraduate degree in Media Graphics and Animation exposed me to subjects and software such as Adobe Creative Suite, HTML5/CSS, JavaScript, Dreamweaver, and Photoshop, each of which forms an integral part of the Web Design field. Studying in the stimulating environment of this institute, and learning under an eminent faculty boosted my knowledge of the graphic design and animation field immensely, while also crystallizing my interest in the study of Web design. I like to make mobile devices or applications to both bring people together and provide engaging interaction for all in a group.
I learned about the user interface in my 2nd year and also understood how to design websites and mobile apps while keeping in mind the usability of the product. I remember working on a project in my 2nd year in which I needed to create a website for a travel agency using HTML/CSS and Photoshop. Also studying graphic design interested me.
Graphic design as well as UI/UX design both served to introduce me to the architecture of websites and mobile apps design. I learned thus of the manner in which websites and mobile applications are built, how they can be designed, and then on, how they can be developed to be used. To enhance my skills in design, I completed a course on 'Graphic design' from St. Angelo’s Professional Education in 2018. Also, Graphic Design familiarized me with the design principles and the implementation of these principles using design tools.
As part of the process of learning, in the 2nd year, I had completed a project on "Web Design", which was the first step for me to get into the field of UI/UX Design. This project familiarized me with the use of tools like Adobe Dreamweaver, Figma, and Adobe XD. I worked on this project in a group of four people in my 2nd year, and our project title was ‘User Interface design’ aimed at building a website for a company that was assumed to be a travel agency. My role in the project involved doing research on various travel agency websites and programming the website. Working on this project enhanced my knowledge of UI/UX Design, programming in HTML and CSS.
To further enhance my understanding of the field, I started working as a Freelance Full Stack Designer in 2018. The knowledge I amassed out of inquisitiveness and courses during my under graduation helped me in getting work experience opportunity as UI/UX designer at Techflux in January 2020.
• Led UX research, user interface design process & implemented new design guidelines, resulting in 20% increase in lead generation.
• Implemented graphic design and interaction design skills using Figma and Photoshop to enhance average session duration by 25%.
• Collaborated cross-functionally with stakeholders and engineering team to build ux/ui responsive design patterns.
• Streamlined the Design System by designing 50+ standardized components and Color Naming Structure (CNS) in an agile environment resulting in a smooth design-to-dev handoff process.
• Designed multiple design ideations for clients’ website, resulting in a 15% expansion in customer acquisition.
• Developed user experience strategies and tested Information Architecture for logistics and healthcare websites.
• Promoted to Design Team Lead, leading end-to-end design & development, increasing online sales for e-commerce websites by 25%.
• Created wireframes and executed high-fidelity prototyping techniques to design visual interfaces, achieving better user engagement metrics by 40% and reduced bounce rates by 30%.
• Analyzed user requirement with quantitative and qualitative data, to create B2B software applications solutions using Figma.
• Collaborated in a fast-paced environment to understand client requirements and communicate with developers for integration.
• Interviewed users to build user persona and conducted A/B testing with teamwork, reducing navigational errors by 30%.
• Developed wireframes and rapid prototypes for 5 products to serve SaaS, healthcare, CRM, and fintech industry.
Get to Know the Designer Behind the Pixels
Yes, I am happy to relocate for the right opportunity
Immediatly
I'm open to work as: Product Designer, UX Designer, UI/UX Designer, UI Designer, Interaction Designer, Visual Designer, UX Specialist, UX Researcher, Usability Engineer
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